I’m Kevin Brown—Saxman. Below is a clear comparison between the MMM workflow and the most common pitfalls that keep builders stuck. See where momentum is created—and where it’s lost.
Certification:
Aspect | MMM (Mining • Marketing • Music) | Common Pitfalls |
---|---|---|
Strategy | Clear weekly workflow Position ? Page ? Push ? Polish. Simple steps, repeated. |
Scattered tactics New tool every week, no consistent cadence. |
Traffic | Predictable sources One channel at a time, tracked end-to-end. |
Random spikes Chasing trends with no measurement. |
Conversion | Clean, focused pages Single CTA, frictionless opt-in, mobile-first. |
Crowded layouts Mixed CTAs, slow load, unclear promise. |
Follow-up | Autoresponders & rhythm Welcome ? quick win ? value ? ask. |
Silent list Manual emails only, no cadence. |
Compounding | Mining in the background Quiet accumulation while you build. |
Always start at zero No background engine, constant reset. |
Brand Memory | Music-powered hooks Use sound to increase time-on-page & recall. |
Feature dumping No emotional anchor, low retention. |
Scaling | Scale what works Kill what doesn’t. Numbers decide. |
More of everything Burnout and budget bleed. |
I’ve spent a lifetime shaping sound on stage and years building online systems that convert. Music trained my timing; marketing trained my measurement and leverage; mining trained my patience and compounding. Together they create a method you can run week after week—long after trends fade.
Mining • Marketing • Music — your repeatable growth system.
Ready to step into momentum? Grab the free package and run the MMM workflow this week.